SMS marketing

SMS Marketing is the process of marketing services through SMS. This kind of marketing is to distribute marketing information about a product or service by sending it via SMS to subscribers' mobile phones consumers. SMS Marketing is a new effective method of direct communication with the consumer and is one of the tools of the so -called direct marketing.

Types of SMS Marketing

push - an advertiser initiates its message to be sent to the customer (for example, by sending SMS based data on mobile phone consumers). pull communication initiates the consumer himself, as a result of the seen advertisements it sends an SMS message to short code mobile operator. In this case, in response to the consumer receives an SMS message with the information from the advertiser.

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Marketing - Articles 45

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